1999
1999
“National Life Group” logo first appears
National Life Holding Company becomes the entity at the highest level of National Life Group. “National Life Group” logo first appears. National Life purchases the remaining one third of LSW.
2000
“National Life Group” is added to the stacked triangle logo
“National Life Group” is added to the stacked triangle logo.
2001
September 11
In the 2001 World Trade Center and Pentagon terrorist attack, the company stays open.
Electronic pass card IDs are issued to all employees and the building is secured 24/7.
All mainframe computer operations are moved off site. The Vermont mainframe system is turned off.
2002
Tom MacLeay returns as CEO
After Pat Welch announces his resignation to become President of CIGNA Health Care, retired President and COO Tom MacLeay returns as new Chief Executive Officer.
2004
Information Systems are outsourced
Information Systems are outsourced. Jim Mallon announces his resignation as President and Chief Marketing Officer. He was essential to creating the Independent Channel at National Life.
2006
A sign of the times
“National Life of Vermont” sign is removed from the building to be replaced by the new logo and “National Life Group.”
A bronze plaque in honor of four National Life agents lost in World War Two is dedicated at a meeting of the General Agents.
2008
Home Office building is awarded LEED certification
The Home Office building is awarded LEED environmental certification. 418 solar panels provide 75,000 kilowatt-hours per year. A 2,000-panel array will be installed on company property six years later.
Image: A solar array on National Life property
2009
Mehran Assadi becomes CEO
Mehran Assadi becomes CEO with Tom MacLeay as Chairman of the Board.
2011
CEO Mehran Assadi announces new vision
CEO Mehran Assadi announces new vision and mission statements: Vision: To bring peace of mind to everyone we touch. Mission: Keeping our promises.
Former Vermont Governor James Douglas joins the Board of Directors.
Combined Life & Annuity Agent Portal introduced on computer systems.
Hurricane Irene slams into Vermont.
Dallas Home Office moves from Mockingbird Lane to the Millennium Tower in Addison.
2012
CEO Mehran Assadi announces new value set
CEO Mehran Assadi announces new value set for the company: Do good. Be good. Make good.
Life Changer of the Year, a national educator award program, is introduced.
2013
New sales record
New sales record is hit on Dec. 5 and every new sale through the end of the year sets another new record. Massive ice storm hits Dallas.
2014
Do Good Fest
The first Do Good Fest, a benefit concert on National Life’s lawn, is held to support the Branches of Hope cancer patient fund.
2015
Granite sign is installed
Granite sign is installed at the entrance with National Life name and logo.
2016
The book CAUSE! is published
The book CAUSE! by best-selling authors Jackie and Kevin Freiberg featuring the unique servant-leadership culture of National Life is published.
National Life rolls out the Main Streets Across America campaign.
Company is 18th largest in the U.S. in terms of sales.
SVP Ruth Smith retires – her credits include the creation of the Independent Marketing Channel.
The campus goes tobacco-free.
2017
Tom MacLeay steps down as Chairman
Tom MacLeay steps down as Chairman of the Board and is replaced by CEO Mehran Assadi.
2018
National Life makes the Fortune 1000 list
National Life makes the Fortune 1000 list. National Life GroupFoundation’s annual budget doubles to $2 million. Share the Good launches, matching over $250,000 in employee donations.
The company is receiving 2 new policy applications per minute. National Life Health and Wellness Center opens.
2019
Over one million customers protected
National Life passes its goal to protect one million customers. DoGood Fest concert sells out with 10,000 attendees.
2020
National Life establishes a $20 million endowment fund
National Life establishes a $20 million endowment fund for the National Life Group Foundation. BUILD (Blacks Uplifted in Leadership Development) is established to support the Black agent community, growing 1200% in its first year.
The company goes fully remote due to the global Covid-19 pandemic.
LIMRA ranks National Life ninth in overall sales and second in IUL sales for the life insurance industry.
Image: The first BUILD summit
2021
Fastest growing life insurance company
CEO Mehran Assadi dedicates the new Memorial Garden.
National Life was one of the fastest growing life insurance company in the U.S. over the past decade according to LIMRA Sales Rankings.
2022
DoGood Fest returns to Vermont
DoGood Fest returns to Vermont, and the inaugural Do Good Fest Texas is held, raising $146,000 for local nonprofits.
National Life is ranked the #1 seller of Indexed Universal Life in the U.S. according to WINK Sales and Market Report.
National Life is named to INC’s Best in Business list.
2023
National Life celebrates its 175th year as a financially strong and independent force for good.
National Life announces the launch of “Do Good Heroes”.
Extremely heavy rain floods Montpelier and other towns – National Life raised $1.7 million for flood response and recovery.